Top 5 Health and Fitness Apps on iOS in Sweden: Q1 2024

In the first quarter of 2024, the leading health and fitness apps on iOS in Sweden showcased varied performance trends in weekly downloads, revenue, and active users. Here’s a closer look at how each app fared during this period.

Lifesum: Diet and Food Tracker from Lifesum AB experienced a decline in weekly revenue, starting from approximately $46K in the first week of January and ending around $28K by the last week of March. Weekly downloads for the app also showed a downward trend, decreasing from 5.4K in the first week of January to about 1.6K in the last week of March. Weekly active users fluctuated but remained relatively stable, starting at 41.4K and ending at 36.4K.

Strava: Run, Bike, Hike by Strava, Inc. saw a mixed trend in weekly revenue. The app's revenue started at $23K in the first week of January, dipped mid-quarter, and then peaked at approximately $24K in the final week of March. Weekly downloads showed an upward trend, increasing from 1.2K in early January to around 2.6K by the end of March. The app maintained a steady number of weekly active users, starting at 23.4K and closing the quarter at 23.7K.

WeightWatchers Program from WW International, Inc. noted a steady increase in weekly revenue, peaking at roughly $16.2K in the last week of February. Weekly downloads, however, decreased from 1.9K in the first week of January to approximately 575 in the last week of March. The app's weekly active users showed a downward trend, declining from 1.5K to 1.1K over the quarter.

Fitbit: Health & Fitness by Google saw fluctuating weekly revenue, starting at around $11.5K in early January, dipping mid-quarter, and then rising to about $12.9K by the end of March. Weekly downloads remained relatively low, starting at 473 and ending at 372. The app’s weekly active users remained consistent throughout the quarter, starting at 10.7K and finishing at 10.4K.

Zwift: Ride and Run from Zwift, Inc. had a stable weekly revenue, starting at $10.2K in the first week of January and ending at approximately $9.9K by the end of March. Weekly downloads showed a decline, starting at 235 and dropping to 72 by the last week of March. Weekly active users also decreased, from 1.1K in early January to 862 by the end of the quarter.

These insights into the performance of the top health and fitness apps in Sweden for Q1 2024 highlight the dynamic nature of the app market. For more in-depth analysis and data, visit Sensor Tower.